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10:25 PM, MARCH 31, 2008
Img_3544_jill_gg_bridge_mono_thumb
The Sinner's Dilemma
Issues: 
374 views | 4 comments
Blog Blog 
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Christian ideology is as American as store-bought apple pie and rising oil prices. Whether or not one calls themselves a Christian, our culture has adopted beliefs and behaviors espoused by this doily-trimmed dogma. Media and marketing outposts deliver suggestive invitations guiding Americans into “guilty pleasures” and abashed self-serving rituals. We collectively covet the seven “deadly” sins we’re supposed to be avoiding.  Whether (1) gluttonously consuming foods we know are decadently destructive, or having one-too-many drinks after work while we (2) wrathfully or (3) enviously judge and ridicule our bosses, employees, co-workers, spouses, friends and neighbors to boost our own (4) pride, or we (5) greedily pile into shopping malls (a.k.a. corporate-mega-churches), excessively spending on meaningless junk that we then take home and sit around staring at like (6) sloths while choosing to ignore the many ways in which we could be making the world a better place. But none of our offenses are as un-Christian as the American rated-X obsession with (7) lust – that evil pleasure-dome where sinners line up to burn in eternity. (Please stand clear of the V.I.P. line for politicians only.) This is not happening on occasion, but all the time. It is the American Dream: indulge, and then of course, renounce and condemn.

The anonymity of the Internet has opened up a world of sexual predation once requiring brazen acts much too bold for many to consider. Internet pornography is the largest and fastest growing segment of the World Wide Web. The days where the only options for adult entertainment were found in seedy, dark adult video stores and strip clubs have transformed themselves into polished websites just a credit card click away from every turn-on imaginable. But thanks to the Church, sex has transformed itself from a basic human behavior into confession-worthy infatuations and that awfully unfitting word “naughty” preceding what is most often anything but.  And though we are now connected in ways never before possible through technology, it is also isolating, creating seclusion and delusions about the organic world we are an intrinsic part of. Humans are social creatures. Though sexuality can be explored anonymously and otherwise alone, there is nothing like the real thing.

Energetically, sex and sensuality revolves around the female form. (Certainly that’s not true for everyone, but we are a largely heterosexual society, you know, perpetuating the species and all.) The odalisque exploitation of this powerful force results of the inability to control it – as men are wont to do. Ripened sexuality has become glorified so massively, defining the merit of women that a qualified-but-aging female presidential candidate will surely lose because nothing lacks power like a woman who is deemed un-sexy.

So what is sexy, exactly? Strip clubs are home to some of the unhealthiest, over/underweight, drug addicted/alcoholic women, yet men still pay to see them naked. This is how powerful female sexual energy is – even in its most vulgar deviations, men are still drawn to it.  Women reduce themselves to fit into contrived categories of sexy through elective surgery, excessive dieting, cosmetics and so on. Much more so than men, they define themselves by their desirability. That’s not to say being – or rather feeling – sexy isn’t a good thing, it most certainly is a significant human experience, but it is not something defined by bra or waist size.

If women have evolved to understand this sexual energy, then it is no surprise that it has come to be used to our advantage. This goes for the drug addict as well as the corporate ladder climber. These self-serving exploitations occur constantly but go largely ignored, rather, accepted and expected. HOWEVER, as soon as a woman uses that energy to deliver a powerful message, like a group of vegan strippers in Portland have done, criticisms fly out of control. Feminists are outraged at these women  (and the club owner, a vegan for over 20 years) for using their bodies to stand for an important cause, while the regular old stripper whose only “cause” is herself appears to be of no concern.

Portland is a progressive, vegan-friendly artistic community. Its laid back sensibility is an idyllic backdrop to a counter-culture seeking respite from the frenetic corporate world and the exploitations of women so often used in big business. As forward thinking as Portlanders seem to be, this rally against sensibly using sexiness obviates that bigger issue rampant in our sinful nation: Guilt.  It happens every time the food issue is put on the table. Americans are fastidiously obsessed with sterilizing their homes and over-medicating the smallest ailment, yet they can’t seem to let go of eating infectious disease-causing “food.”  They rally behind hot dogs and twinkies even though study after study reveals health and longevity are largely linked to predominantly plant-based diets.

Though not oozing with conventional sexiness herself, PETA founder Ingrid Newkirk learned quickly to capitalize on other women’s mainstream sex appeal early on in her animal rights endeavors. “Lettuce ladies” wearing nothing but green leaves where bikinis should be or super models and sexy stars like Pamela Anderson going naked in anti-fur campaigns to garner attention for the un-sexy plight of animals in captivity. It has worked incredibly well – PETA is the largest animal rights organization with close to one million members worldwide.  Their controversial choice of using sex appeal in many of their campaigns strikes a nerve with feminists, preachers and (apparently) confused citizens.

While there are still places in the world, in this country even, where people grow their own food, not just a little herb garden or tomatoes, but the whole meal, Americans for the most part are oblivious to food without packaging, no nutrition fact boxes, no price tags, but real, fresh whole foods eaten as a form of sustenance and survival. This can and should be pleasurable, but as food is first and foremost fuel, it’s got to have a nourishing value to warrant consuming. At least that was how humans related to food until the last century. Put a can of Pringles in front of a Moroccan shepherd and eating them is probably one of the last things he’d consider. Food in America, like sex, is defined and controlled by corporations. Companies invested in our addictions and diseases are obviously interested in their being an association between things that are bad for us being indispensable. It’s why we cycle between binge eating and dieting, idolizing sexuality in others while one in two marriages in this country ends in divorce.

If we want to break this cycle and stop punishing ourselves, we’ve got to start asking those questions that make us tense up. What’s sexier: A woman eating a greasy hamburger or biting into a juicy summer peach? Is there really something un-masculine about eating vegetables?  Certainly men will find the woman with fruit on her tongue more appealing than a chunk of gristle, so why then would he assume a woman finds it sexy if he were gnawing on the leg of a helpless chicken? It never got weird enough … Hunter S. Thompson said that. Well, what’s weirder than eating things that are making us sick and being repulsed by healthy sexy women?  Maybe the only thing weirder would be to stop doing it.

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4 PREVIOUS COMMENTS

Rethosdefaultavatar_small APR 02, 2008
Richard Treadwell
Great points about social norms regarding femininity and masculinity.

I think what bothers people about the female form being used sexually to support animal rights, is that it gives an air of hypocrisy. Stealing is bad, but its worse when you're a preacher. The alleged hypocrisy is seized upon by people are already predisposed to disagree with vegan values.

By saying its ok to use sexually positioned women to promote animal rights you also lend credibility to those doing the same for more nefarious reasons, and lose the moral authority to say they are exploiting women.

However, we might want to rethink what it means to exploit people. If paying us less than an equal share of our labor is exploitation then we all are being exploited...what if there a cooperative strip club...would that be more fair? Its a very complex issue that must address social pressures and their origins, and human sexual nature. For the time being I think its safe to say the human form has been admired for as long as humans have existed, and using it to attract attention to important issues isn't necessarily bad...these women are doing it not for payment, but from their belief in a cause, separating the nature of PETA advertisements from corporate profit-seeking.

Also, to finish off, there is a great article (http://www.harpers.org/archive/2004/02/0079915)
in Harper's about the destructive nature of our agricultural system... you can kill just as many animals being a vegetarian as a meat-eater. Not to say we should just give up, but rather remedy the entire pernicious economic system.
Img_3544_jill_gg_bridge_mono_thumb APR 02, 2008
jill ettinger
I respect everyone's opinion and certainly you are entitled to yours but i do disagree wholeheartedly. That's like saying if someone used a weapon to defend themselves then that means they also support killing in cold blood. Women (and men) can and should choose to do whatever they wish their bodies. Animals do not have that luxury. We live in a speciesist society that is constantly justifying inexcusable behavior by the deep-fried bucketful.

there are many many ways we can and should affect change on the planet. at a time where 'sexy' still has incredible powers of persuasion using it to ascend towards higher levels is the only way to transform its ultimate meaning.

Vegans, and organizations like PETA recognize that animals do die in vegan diets in numerous ways (rabbits in farm machinery etc). However, the point is to cause the LEAST amount of suffering both to other living beings and to the environment. That remedy is in adopting conscious choices all along the spend-trail. Whether its furniture, food or footwear, there are solutions that cause less suffering. Anything else, in my opinion, is just an excuse to feed an addiction or obsession.
Rethosdefaultavatar_small APR 03, 2008
Richard Treadwell
I should clarify. In your article you said "Feminists are outraged at these women (and the club owner, a vegan for over 20 years) for using their bodies to stand for an important cause, while the regular old stripper whose only “cause” is herself appears to be of no concern." I was responding, saying the reason focus for promotion through nudity was being subject to unequal scrutiny because vegans are a highly morally conscious group that tends and tends to also be a part of equality and feminists movements as well. So, people who look for an easy (yet unsubstantial) way to criticize something they already dislike have an opportunity with these sexual tactics.

As for the reason the post was a little schizophrenic, I was trying to reconcile the fact I found sexually graphic women in commercial advertisements distasteful, manipulative, and exploitative, with the fact the PETA advertisements seemed more moral and justified. Because PETA girls get sexied up for some cause they believe in, they do it through some virtuous drive and are not coerced into doing so like those who dance at strip clubs or whatever other sexually charged act. Ultimately I think sexiness is like rhetoric, statistics, or weapons in that they are only tools to be used for some end, and the end is what matters.

The Harper's article points out that the agriculture system we use to feed the animals, as well as ourselves, is incredibly harmful to ecosystems. So, just eating a tofu burger doesn't help because the way that soy was produced causes the extinction of hundreds of species. The lesson Richard Manning conveys is that shopping locally, and purchasing only organic foods and animals treated ethically and sustainably helps maintain a healthy environment, economy, and population. I'm saying PETA doesn't go far enough to save the environment. Especially when they drive around a hummer to say the meat industry is the No. 1 contributor to global warming, and ignores that monoculture punishes the earth much more than eating an ethically treated animal. I could go into reasons why eating such animals is morally and scientifically justified, but thats another topic completely.

Sorry to come off so antagonistic, I tend to agree with thrust of your well-written article, just trying to think my way through certain issues and state PETA has somewhat missed the ball in saving animals and the environment.
Img_3544_jill_gg_bridge_mono_thumb APR 03, 2008
jill ettinger
thanks for clarifying.

the thing to note about the food chain is that change has to happen over time. if everyone switched to a local vegan organic diet tomorrow, well for one there wouldn't be enough resources to feed everyone, and what we'd be leaving behind would require massive attention. there are millions and millions of animals in factory farms that would need cared for, food that would need eaten, jobs lost etc.

PETA recognizes things must happen in steps and stages. It's why they work WITH companies like McDonald's to help modify and upgrade standards thus affecting our understanding and relationship with food.

If it were an 'all or nothing' approach, we'd never have seen the results like McDonald's banning forced molting or Whole Foods only using cage-free eggs, etc.

PETA's tactics are incredibly well thought out and effective. They go after that most important catalyst of change: how something makes us feel. When a woman in the middle of winter hands over her fur coat to activists after seeing footage of fur farms or an entire family goes veg after viewing "Meet Your Meat", somethng has been accomplished that no amount of statistics and reasoning can do so quickly. Humans are compassionate and open-minded, but the corporations running our country have led us into habits that we think are of our own preference.

PETA is also educating people on the environmental damage caused by the infectious factory farms, but I for one feel they do not need to stand up and reposition themselves as environmental stewards. They are cultivating sustainability in an equally if not more important environment: the human spirit. Change starts from within and we often need to be scared, outraged and shocked in order to see there are healthier ways of co-existing.

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